manifesto
regenerative tourism manifesto
regenerative tourism professional community
Regenerative tourism represents a transformative response to the contemporary challenges of overtourism and ecological and social crises, overcoming the traditional sustainable tourism model. It aims at the active regeneration of ecosystems, communities and heritage, generating net positive and lasting impacts instead of merely containing negative effects. It is an approach that requires a radical change in values, metrics, policies and governance, putting health, well-being and relational value between people, communities, environments and visitors at the center.
Its institutional definition is based on the restoration of natural, social, economic and cultural capital, promoting systemic resilience and equity, as recognized by the EESC and included in the European strategies for tourism 2030

the simtur proposal:
a manifesto of regenerative tourism

premises
Principles and pillars of regenerative tourism
Systemic thinking
Destinations are living and interdependent ecosystems, in which every choice affects environmental, cultural, social and economic components.
Circular and visitor economy
We promote the efficient management of resources, economic diversification, reuse, co-creation and equitable redistribution of value between sectors of local society.
Integrated well-being
Wellbeing is the key parameter, understood as a harmonious balance between individual and collective health, community prosperity and ecosystem vitality, overcoming the old meaning of wellness as mere relaxation.
Permaculture and self-regenerating models
The design of resilient territorial systems is inspired by natural rhythms and cycles, integrating environmental restoration practices with social and economic development.
Participatory and multilevel governance
It authentically involves local communities, public and private actors, visitors as agents of change, in processes of continuous dialogue and shared responsibility.
Ethics and bioethics of travel
All tourism actions are guided by principles of responsibility, respect, social justice and protection of dignity, promoting relationships between people, environments and territories starting from the awareness of the interdependence of all forms of life.
Regenerative tourism manifesto
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Tourism plays a regenerating role in places and people: it is an activator of processes that improve the health of ecosystems, communities, local economies and cultures.
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Everyone is called to assume their share of responsibility in the co-creation of value, in the fair redistribution of benefits and in respect for natural and cultural capital, actively participating in innovative and inclusive forms of governance.
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Together, we can accelerate the transition from mass and quantitative tourism to new metrics and indicators based on well-being, the quality of relationships and territorial resilience.
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Systems thinking, multi-level collaboration and the circular economy are the keys to creating a new visitor economy.
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Every tourist action must contribute to "good living", to conscious and responsible living and travel, improving happiness, health, longevity, integrated well-being and the collective prosperity of places and people.
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Stewardship, understood as the ethical and regenerative management of territorial and relational resources, becomes the new professional and social paradigm that calls all tourism actors to interpret themselves no longer as sector operators but as protagonists of a broad and widespread value constellation across all sectors of the local economy.
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Infrastructures - material and immaterial - capable of connecting major attractions to locations stubbornly considered "minor" are the priority element of care for places and people, to be created with a view to balancing the prosperity expectations of residents, economic operators, young people looking for qualified employment and future generations, in close relation to the centrality of visitors' expectations.
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The measurement and transparency of real impact are imperative. Only what is measured - on solid data bases - can be managed and improved.
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The development of innovative and courageous leadership, capable of leveraging education, the valorization of diversity and the ability to support people and places in change, are key factors for the transition toward regenerative tourism.
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The signatories of this manifesto undertake to participate actively, as agents of gentle change (nudging), through forms of structured and continuous dialogue, aimed at sharing responsibilities and defining choices for the "near future".
A large community of visionaries
Signing the manifesto of regenerative tourism is simple

