with over 250 associated in 18 Regions of Italy
and 7 active international partnerships

On the side of people on the move

simtur is the Italian community of regenerative tourism professionals, with experiences, skills, models and tools at the service of territories, communities and tourist destinations oriented towards well-being and quality of life, in balance between competitiveness and sustainability of development

visitor
economy

For destinations that intend to place the visitor at the center

regenerative
tourism

Now is the time for action! Let's work together for regenerative tourism

Tourism is in the air

«Tourism is discovery, emotion, meeting, comparison, valorization of differences, personal and community growth. It means sharing - between residents and visitors - the sensorial atmosphere of places with lights, sounds, scents and colors, combining these elements to generate significant experiences of culture, community and identity.

Europe is the foremost tourism destination in the world. And tourism is probably Italy's most precious resource: in addition to supporting the economy and employment, if removed from the short-sightedness of positional income and short-term profit, it contributes to the cause of beauty, regenerating places and people, reducing marginality, spreading prosperity and reaching out to the Italians of tomorrow».

Territories need tourism.
And tourism needs all of us. Now.

Federico Massimo Ceschin
simtur national president
european climate pact ambassador

Transition
Pathway

simtur joins European Pact for Skills and the Next Tourism Generation Alliance to revolutionize professional upskilling and reskilling

Inspire teams,
build leaders

simtur associates guarantee future-ready leadership skills